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How to Keep the Buzz Going After Your Tour is Over

Image via raiseyourband.wordpress.com

A traditional album cycle typically follows the same steps: pre-release, street date, touring  at least as far as press is concerned. These benchmarks are easy to identify, and the work required is somewhat-clearly delineated. But how do you keep the hype going after the last step  your tour  is over? Here are four ways you can maintain some buzz, even after your wheels have stopped spinning.

4 Tips for Keeping Up Momentum on the Road

Photo by Caroline Marchildon

Are you daunted by the prospect of being on tour for months on end? Or maybe you've been around the block a time or two and are looking for a way to recharge your batteries and refresh your perspective? Well, you've come to the right place. To kick off our new "Tour Smarter" column, here are four of the best ways to keep a level head and steady momentum while on the road

4 Ways to NOT Get Publicity for Your Band

Image via eamonbishop.blogspot.com

Obtaining press as an independent musician can be tough to tackle right off the bat, especially if you're not immersed in the dos and don’ts of publicity. We've let you in on a ton of pro tips for getting press in previous "Ask a Publicist" columns, but this time around, we're going to explore a few behaviors that are surefire ways to blow your chances – and yes, we unfortunately encounter bands like this day in and day out. Here are four ways to not get press for your band.

5 Signs You're Not Ready to Go on Tour

Image via Ringo Productions

Touring is the bread and butter for acts both big and small, especially with the current climate of record sales. Direct fan interaction across countless cities – what’s not to love? However, committing to go on the road is no small feat. Here are five signs that you’re not ready to go on tour.

Ask a Publicist: How to Make the Most of Your Tour on Any Size Budget

Ask your fans what the best places to eat are in the cities you're visiting. (Image via Royal Teeth)

Whether you’re a new band cutting your teeth or a more established act that’s made its way around the circuit a time or two, touring makes up a major chunk of what you do as artists. It enables you to create direct connections with an audience, build your fanbase, and otherwise promote your band. Here are some tips on how to make the most of your tour, be it a handful of dates or a cross-country marathon.