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Why Album Art Is Absolutely Crucial for Success in 2016

Photo by Tiago Nicastro via Flickr / CC BY 2.0

This article originally appeared on Landr.

 

Seeing will always be part of hearing.

I remember hanging records on my wall when I was a kid. The art on the covers created a magic little world. It painted a picture to go with every bar of music. Albums were sacred objects that I cherished.

But fast forward to now, when everything is streamed online. And album art is often reduced to a small digital square no larger than a golf ball. Hardly big enough to create a world…

But that doesn’t mean that album art is any less important. In fact, it’s more important than ever when it comes to music promotion. Album art still creates, just in different ways. It might not work the same way it did 20 years ago, but it’s still a powerful form of representation that every musician should be considering. For many reasons…

Recording, Honing Your Craft, gear

Jul 20, 2016 08:00 AM

Scott Parsons

How To Buy Used Gear Without Getting Ripped Off

Image via Flickr / CC BY 2.0

A version of this article originally appeared on Landr.

 

It’s buyer beware. So buyer take care.

Nothing beats the feeling of finding that piece of gear you’ve wanted forever. I’ll never forget buying my first synth. I rode the train three hours round trip and carried it all the way home on my lap.

The person I bought it from was very helpful. He showed me how it worked, some of the presets, and how to operate it. He even printed off the manual for me. The price was negotiable and he gave me a great deal as long as I “promised to make music with it.” I was more than happy to oblige.

Even though there’s a million awesome free VST plugins out there, nothing compares to getting your hands on a real piece of gear once in a while. But buying used gear can be a nightmare if you’re not prepared – something I found out very quickly.

Recording, Honing Your Craft

Jul 12, 2016 06:00 AM

Scott Parsons

Everything Musicians Need to Know About Audio File Formats

Photo by Martin Krolikowski via Flickr / CC BY 2.0

A version of this article originally appeared on Landr.

 

Get educated and format your music right.

Which audio format is best? It’s a common question I’m sure you’ve asked yourself before. I know I have. The answer is simple: it all depends on what your needs are.

If you’re learning how to promote your music, you need to know which format is best for what. So to help you pick the best format for your music, here’s everything you need to know about audio formats and, more importantly, what the best use is for each type.