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By Kate Myers, on January 26th, 2012 | Tips of the Trade So here’s the final blog post of our New Year’s Resolutions series. Now that you’ve got your budget and funding together and your online presence is looking tight, it’s time to hit the road! But before you do, check out these tips from Bandzoogle and Sonicbids.
Oh the places you’ll go: Decide where you’ll play
Before you hit the road, it’s important to map out where you’d like to play. There are a couple of things to consider including your draw in certain regions or cities, how many shows you can afford to play and the location and timing specific festivals or venues that you hope to play.
Draw.
While it’s always great to explore new parts of the country, if you don’t have any fans or connections with bands on the opposite coast, it may make more sense to focus your tour on cities surrounding your hometown. Starting close to home can help build up fans in your region and it’s easier to get . . . → Read more
By Kate Myers, on January 19th, 2012 | Tips of the Trade It’s that time of the week again – time to get a dose of tips and tricks to making 2012 the year for your band. This week we are covering your online presence. Between content, your site, your EPK and social media – there’s PLENTY to talk about. Dave Cool at Bandzoogle teamed up with Sonicbids to bring you the best and brightest. Have question or comments? Leave them below!
Content is King: Using Content Marketing to Promote Your Music
One great way to promote your music is through content marketing. Content marketing is defined as “encompassing all marketing formats that involve the creation or sharing of content for the purpose of engaging current and potential consumer bases, and subscribes to the notion that delivering high-quality, relevant and valuable information to prospects and customers drives profitable consumer action.”
OK, that was painful to read. Content marketing is a huge buzz phrase in business, and there are thousands upon thousands of articles online about the subject, most of which might as . . . → Read more
By Kate Myers, on January 12th, 2012 | Tips of the Trade If you’re following along with our New Year’s Resolutions blog series (and we hope you are!), by now you have thought about your expenses for the year. But before you start interviewing for a 3rd job, we bring you two ways to make some additional money this year: merch and fan-funding. Merch sales are an easy way to collect some extra gas money on tour, and to put aside for bigger project. Fan-funding campaigns can be a great way to connect with your fans and fund larger projects like you next record or covering costs to get your band overseas.
Get Your Merch On: Generating Revenue from Merchandise

It’s no secret that a great way to generate income for your band is to sell merchandise. As the saying goes, merchandise can’t be downloaded, and many bands find they can make more money from merchandise sales than anything else, especially while on the road. Here are some tips to putting together a merchandise strategy for your . . . → Read more
By Kate Myers, on January 5th, 2012 | Tips of the Trade With a New Year comes everyone’s favorite, New Year’s Resolutions! And while we applaud all those hitting the gym, let’s be honest, it’s music that is on our minds. That’s why Sonicbids and Bandzoogle are teaming up to bring you a series of tips and tricks to make 2012 the best year yet for your band! With everything from budgeting and touring to getting your act together online, we’ve got plenty of info to share.
First up are tips on some of the most important and often most overlooked parts of being in a band – agreements and budgeting. We know they aren’t the sexiest of topics, but they are super important to the success of your band. So go ahead, get reading and get to rocking 2012!
Band or brothers: Create a Band Agreement

One way to help you stay on top of your finances in 2012 is . . . → Read more
By Kate Myers, on December 6th, 2011 | Tips of the Trade This guest post comes from Allison Sharp, Support Technician at musician website and marketing platform Bandzoogle. A reminder that you can try Bandzoogle for free straight from your Sonicbids dashboard and import your EPK content automatically to create your website.
Musician Tips: The importance of a contract and professionalism when collaborating

Here’s the scenario: You’re out and about watching another indie artist perform and you think your styles would blend well together. After the show you approach him and ask if he wants to collab. He says sure, and you make a plan to meet a couple days later.
What you do from here will make a world of difference in the long run. Here are some tips to help navigate the collaboration process:
The first meeting
This should be a brief get together to discuss the goal of the collaboration project. This is not the time to create, just a short meet up to make a plan which should include:
- What type of project do you want to . . . → Read more
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