Expert Music Career Advice For DIY Musicians

Derek Sivers: Why Persistence is Actually Polite in the Music Business

Derek-SiversImage via temitopebenson.com

If you've ever felt like you're bothering a publicist or record label by following up via phone after sending them a package, fugeddabouddit! Persistence is how to get anything done in the music industry but, of course, there are some best-practice ways to go about it. Here's some advice from CD Baby founder Derek Sivers on why persisting is actually a considerate thing to do. Pay attention to his opening anecdote – it might just be you someday.

00:12 - Why persistence makes the difference

01:40 - The considerate thing to do is to not be mad if you don't hear anything back

03:20 - Persistence pays

Who has viewed your EPK?