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4 Steps to Strategically Build a Great Spotify Playlist to Reach Your Goals

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I approach almost everything I do with a goal in mind, and because of that, I need to have a strategy to get there.

Over the past few months, I’ve discussed how to create a Spotify playlist to help you promote your music and assist you in getting on official and other Spotify curated playlists. Today, we’re going to take it a step further. You’re now going to think about some of the goals you want to achieve and then utilize Spotify playlists to help you get there:

Stop Believing Music Piracy Will Save (Or Help) Your Career

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This article originally appeared on Haulix.

 

Did you write “Pour Some Sugar On Me” or perhaps a similarly iconic rock hit that has dominated radio rotation for several decades? If the answer is no, then you should probably think twice before following the career advice of those who did.

This One Thing Could Burn Bridges to Influential Spotify Curators

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Spotify playlists are quickly becoming a major conduit to rack up streams, gain fans and followers, and get discovered. While there are endless amounts of organic, user-built playlists, there are also tastemaking, curated playlists with millions of followers.

How do you approach those curators and land a coveted spot on a popular playlist? Before you take the first step, know that not every curator will have the most positive feedback, and scoring a placement might be a bit harder than you think. Here's a bit of advice when courting influencers who build Spotify playlists.

4 Targeted Spotify Playlist Ideas Your Fans Will Love

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Getting on spotify playlists is one of the best ways for bands to promote their music. It can also be a bit of an uphill battle to simply get a Spotify curator to add you to a playlist. You need to demonstrate you have a following on Spotify and social media and that there's interest in your music and a general buzz around you to attract these influencers.

Before You Launch Your Band's Website, Do These 5 Things

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Your website is the ultimate statement of your personal brand. It’s the home base for all of your music, media, contact info, latest news, and (hopefully) access to sign up to your newsletter.

While many musicians stress out over every detail of an impending music release, many fail to take the same precautions when it comes to their websites. Cutting corners and launching a website without much forethought can lead to a costly trail of redesigns, relaunches, and "under construction” notices.