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There are a ton of apps out there to help musicians tune their instruments, record and mix beats, and sell and order merch, but as we all know, there’s a whole other side to growing a career in music that all "musicpreneurs" could use help on — the business.
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You’ve jumped onto the Spotify bandwagon and want to get on as many as playlists as you can. You want to increase your stream count, and it looks like getting on playlists is the best way to do it.
Spotify is so much more than a playlist platform. It’s also a marketing platform for your music, tour dates, and what you want your fans to do and know. If you want to increase your Spotify streams, you should start with maximizing your profile on the platform.
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For many artists, landing a placement on a Spotify official playlist or a reputable blog’s coveted playlist is a major victory. In fact, in many instances, those Spotify placements are proving to be just as if not more sought-after than high-tier blog placements.
But for the emerging musician, landing that placement is never as simple as having great music. I interviewed artists who have had successful placements, along with those that do the placing, to tap into three major areas of interest: How emerging artists gain Spotify playlist placement, if Spotify placement a reality for most emerging artists, and if there’s a certain milestone artists need to speed up the process.
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I approach almost everything I do with a goal in mind, and because of that, I need to have a strategy to get there.
Over the past few months, I’ve discussed how to create a Spotify playlist to help you promote your music and assist you in getting on official and other Spotify curated playlists. Today, we’re going to take it a step further. You’re now going to think about some of the goals you want to achieve and then utilize Spotify playlists to help you get there:
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This article originally appeared on Haulix.
Did you write “Pour Some Sugar On Me” or perhaps a similarly iconic rock hit that has dominated radio rotation for several decades? If the answer is no, then you should probably think twice before following the career advice of those who did.
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