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4 Angles to Generate Media Interest That You Probably Haven't Tried Before

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You made a great album, and you’re sure every blogger in the world is going to jump at the chance to cover you. Unfortunately, that’s not how it works. Media folks consider at a variety of factors when determining whether to cover a band, and the music itself is just a small piece.

In every case of trying to drum up interest, it’s about connecting to something, or someone, bigger than your band's current state. Rolling Stone may not be interested in covering you if you only have 260 followers on Facebook and one like per 10 posts. If you connect with a band, producer, or festival that has a larger following or the media is already familiar with, however, you may also have an angle that could pique interest.

Below are four ways you can create more interest in your music and potentially influence a media outlet to cover your band.

5 Ways to Use Timeliness to Get Press Coverage for Your Music

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Timeliness is the most impactful coverage factor for your band. The "new" in news emphasizes right away how important it is to have something fresh to catch a journalist's eye. If you have nothing new to promote, then chances are blogs aren't jumping on board to cover you.

Try these five newsworthy ideas to spark media interest and earn coverage for your music.

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6 Ways for Musicians to Use Snapchat Spectacles

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Even if you're just a casual user of the photo-sharing platform Snapchat, you've probably heard about Spectacles. This special pair of glasses manufactured by Snap Inc., Snapchat's parent company, allows users to snap hands-free with a quick tap. Until recently, these chic gadget accessories were only available from roving bot kiosks, but as of last week, they're now for sale online.

You may already be using Snapchat as a way to share your daily musical activities, but with Spectacles, the possibilities are virtually endless. Here are six ideas to get you started.