Expert Music Career Advice For DIY Musicians
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4 Essential Things to Consider When Hiring a Music Promotion Company

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If you’re ready to hire a music promotion company to secure coverage for your upcoming single, EP, or album release, how do you find a publicist who will give you the best bang for your buck? How do you avoid getting ripped off or throwing money down the drain because the company wasn’t the right fit for your band?

Here are four aspects to help you hone in on the right music PR firm for you.

Try These 3 Simple Steps to Find More Paying Gigs

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Finding paid gigs, much like attracting new fans, requires consistent energy aimed at building relationships. You don’t need a ton of time, you just need a clear goal, a clear system for reaching out, and the ability to get creative with who receives your pitch. Here's how to do all three.

4 Steps to Strategically Build a Great Spotify Playlist to Reach Your Goals

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I approach almost everything I do with a goal in mind, and because of that, I need to have a strategy to get there.

Over the past few months, I’ve discussed how to create a Spotify playlist to help you promote your music and assist you in getting on official and other Spotify curated playlists. Today, we’re going to take it a step further. You’re now going to think about some of the goals you want to achieve and then utilize Spotify playlists to help you get there:

How to Avoid Ruining Your Press Connections

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Building a solid press list is a huge effort: from sourcing publications that cover emerging acts, to researching writers to ensure you're reaching out to the right folks, and so on. Curating an effective roster of contacts takes time — and all that work is basically rendered pointless if you ruin those relationships with inappropriate or unprofessional behavior.

4 Amazing Tools to Pre-Schedule Your Band's Instagram Posts

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In the past, I've written about the wonderful benefits of pre-scheduling posts for social media, which allows you to dedicate a certain period of time to all things internet and then move onto other things (like, you know, making actual music). Sites like Twitter and Facebook are wonderful for keeping fans up to date with what’s happening in your life and forging real relationships with them, but you can’t spend all your time looking at nothing but social media, can you?

One thing I haven’t touched on (until now) is pre-scheduling Instagram posts, which is a bit trickier than for other sites. For a long time, the Facebook-owned photo-sharing platform didn’t allow any scheduling from third-party apps or companies, and it is still incredibly tough to make it work, so there are only one or two choices where that’s even possible.

As Instagram becomes more and more popular, it's necessary for you to make sure you’re on top of your feed at all times and that you don’t miss a beat. Before you know it, a few days have gone by and you haven’t posted anything, and that’s no good in today’s all-social-all-the-time world.

Below are four companies that offer pre-scheduling tools for Instagram. Read through them to see which one might be a fit for you and your musical career, and pretty soon, you’ll see just how easy it can be to stay on top of the image you present to the world.