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How It's Easier Than Ever to End Up on a Spotify Playlist

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Before the digital age, artists had to contend with gatekeepers – publishers, labels, radio stations, etc. – before getting their music in the hands of fans. These days, artists have ready access to digital platforms to reach out and get new listeners.

Probably the holy grail of these is Spotify, which has changed the game. It's even gotten the usually change-averse labels to sit up and take notice – PR reps are now pitching directly to tastemakers, much like they do with radio stations.

5 Updates for Your Spotify Profile (That Just Might Earn You More Streams)

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You’ve jumped onto the Spotify bandwagon and want to get on as many as playlists as you can. You want to increase your stream count, and it looks like getting on playlists is the best way to do it.

Spotify is so much more than a playlist platform. It’s also a marketing platform for your music, tour dates, and what you want your fans to do and know. If you want to increase your Spotify streams, you should start with maximizing your profile on the platform.

The Emerging Artist’s Guide to Spotify Playlists

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For many artists, landing a placement on a Spotify official playlist or a reputable blog’s coveted playlist is a major victory. In fact, in many instances, those Spotify placements are proving to be just as if not more sought-after than high-tier blog placements.

But for the emerging musician, landing that placement is never as simple as having great music. I interviewed artists who have had successful placements, along with those that do the placing, to tap into three major areas of interest: How emerging artists gain Spotify playlist placement, if Spotify placement a reality for most emerging artists, and if there’s a certain milestone artists need to speed up the process.

4 Steps to Strategically Build a Great Spotify Playlist to Reach Your Goals

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I approach almost everything I do with a goal in mind, and because of that, I need to have a strategy to get there.

Over the past few months, I’ve discussed how to create a Spotify playlist to help you promote your music and assist you in getting on official and other Spotify curated playlists. Today, we’re going to take it a step further. You’re now going to think about some of the goals you want to achieve and then utilize Spotify playlists to help you get there:

This One Thing Could Burn Bridges to Influential Spotify Curators

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Spotify playlists are quickly becoming a major conduit to rack up streams, gain fans and followers, and get discovered. While there are endless amounts of organic, user-built playlists, there are also tastemaking, curated playlists with millions of followers.

How do you approach those curators and land a coveted spot on a popular playlist? Before you take the first step, know that not every curator will have the most positive feedback, and scoring a placement might be a bit harder than you think. Here's a bit of advice when courting influencers who build Spotify playlists.