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When it comes to being a musician, it’s always good to have a few tools in your back pocket. Things like Google Calendar and Mailchimp are fantastic tools and well known — but what about some of the lesser-known tools that have the ability to make your life as a musician infinitely better?
Below we’ve highlighted six tools that may have slipped under your radar — and why you should start using them.
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There are a ton of apps out there to help musicians tune their instruments, record and mix beats, and sell and order merch, but as we all know, there’s a whole other side to growing a career in music that all "musicpreneurs" could use help on — the business.
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To hear most of my musician and artist friends talk, money is the “not fun” part of the creative process. It's awkward to some, and to others it feels like it totally demeans the work itself.
While this is a noble and high-minded point of view, the reality is that your unique voice is worth something to the world. You need to pay your rent to be able to make more art, after all. To help you come up with an appropriate fee, ask yourself these four questions.
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When it comes to connecting with your fans, there are a lot of ways to go about it. Some of the basics include things like replying to their comments or sending them a heartfelt thank you when they follow you. As far as I’m concerned, these should fall under “being a band 101.”
But for those of you that really want to go above and beyond, make a lasting impression on your audience, and grow those relationships to superfan status, these tips are for you.
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When you know your music is destined for something big, it can be difficult to take it slow. It’s easy to set your sites on playing the largest venues, getting on the highest profile blogs, opening for the biggest bands — and to want it to all happen now. But if you try to skip all the steps between “just starting out” and “major success” you’ll find that you tend to stay in the “just starting out” phase a little too long — if not forever.
The reality is, when you try to skip over all the nitty-gritty steps of building your fanbase, networking with other bands and industry, touring locally, building your brand, and anything else that’s generally considered the business side of the industry, and instead put pressure on the music to do all the work, you’ll find that no matter how great the music is, you simply can’t get it off the ground.
In today’s industry, having a head for business is just as important as having a talent for music.
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