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4 Ways to Use Twitter to Build Your Brand (and Your Band)

Image via mashable.com

Social media has become more than just a fun leisure activity or way to keep in touch with friends and family; it's become everything  and the only thing  that matters in many cases. If you're a musician or band, I'd be willing to bet that these days no one cares about your newsletter, but they do follow you on Twitter and Facebook. Twitter is especially great, as it can be very different things for different people, depending on where they are in their careers.

How to Make the Most of Twitter's Redesign to Promote Your Music

Image via The Daily Rind

This article originally appeared on The Daily Rind.


Twitter is a powerful platform and with over 645 million active users – there's really no need for an introduction. But with its recent redesign, are you using it in the most effective way to promote your music? Here are some quick and easy ways to improve your tweeting habits.

9 Strategies Your Band Should Use to Gain (And Keep) Twitter Followers

Photo credit: Chris Ratcliffe (image source)

Guest post by Patrick Hertz of Tinderbox, a music promotion and distribution company.

As you (hopefully) know by now, Twitter is one of the best online marketing tools you can have in your band’s toolbox. It’s a free and simple way to communicate directly with your fans, but you’ve got to be strategic about when and how you use it to really make it an effective platform for fostering your fanbase. Here are nine strategies to make your Tweets count: