Photo by Galymzhan Abdugalimov
About once a month, a friend approaches me with the same question: "Will you help me with my website? I keep tinkering with it, but nothing I do looks good enough." As a web designer by day, it breaks my heart when I hear that my friends are struggling with indie budgets and WISYWIG editors, trying to fit everything they possibly can into the predefined templates of create-your-own-website services.
Over and over again, the overwhelming complaint is always, "Nothing I do looks good enough." Sound familiar? So many DIY bands run into this issue, and that's because "nothing looks good enough" is actually a symptom of a bigger problem: looking good does not equal working well for you. If you have the budget for it, hiring a professional designer or marketing firm will always give you the best results. But usually, indie bands don't have that kind of savings account.
Luckily, there are a few traditional web design principles that anyone can use to clean up their website. Best part? No code required.