As the Road To Roo gets underway, many of you guys are yearning for tips, tricks and ways to get ahead and get yourself to Bonnaroo. We turned to some experts for advice. Who better to talk to then one of last year's winners, Water Knot.
How did you keep your fans engaged when it came to voting for you in the Road to Roo competition?
We kept our fans posted through our homepage and through all social media, mainly Twitter as we felt that was our strongest and most direct link to our fans. we're really grateful for our amazing fans and their support in what we do.
How did you promote yourself to become more visible to new fans for the Road to Roo competition?
One thing was Memes.
Memes are cool and were a great way to gain some extra attention from peeps that weren't too familiar with our music.
Another thing is getting as much attention from blogs and local online mags so more traffic comes in.
One more thing we did and could be a useful tip for bands running this year I'd say is announce a giveaway of some free merch or free show tickets for most supportive fans. Get creative.
If you could sum up your Road to Roo experience in one sentence, what would it be?
Totally rad!
There you have it! Good luck in this year's Road To Roo campaign and thanks to Water Knot.
