If you are Austin bound this week there’s plenty to keep you occupied. Even with the beautiful weather and yummy BBQ, SXSW is all about discovering new music and educating yourself as an artist. That’s why we put together a quick list of four MUST SEE panels to help you make the most of that badge. Despite the long nights ahead, these discussions are sure to peak your interest and give you a step up on industry expectations.
The Crowdfunding Manifesto: The Path to Creative Empowerment
Time: March 16 a 3:30pm
Location: Austin Convention Center Room 12 AB
With strong ties to an artist’s audience (enter free social networking sites Twitter, Facebook, etc.), fans are more connected to their favorite artists than ever before. Check out this panel on crowdfunding, a relatively new concept where artists leverage their network of fans for funds. Learn how artists are funding their tours and recording sessions via their fans, friends and network.
Defining "Artist Development" In Concrete Terms
Time: March 16 at 5:00pm
Location: Austin Convention Center Room 15
Let’s get back to the basics: “Artist development” has been used, overused and redefined over the life of the music industry. Catch what label, venue and agency thought leaders have to say about Artist development and the role it plays today.
How Brands Are Using Emerging Music to Reach Consumers
Time: March 17 at 2:00pm
Location: Austin Convention Center Room 16A
Everyone knows brands have been using music in their campaigns for years. But this panel focuses on the way consumer brands are utilizing the power of emerging artists to reach their consumers today. Come hear what JanSport, Virgin Mobile and Chevrolet have to say about the partnerships they’ve created with consumer audiences and their favorite bands beyond campaign jingles.
Music Deals and Artist Compensation of the Future
Time: March 17 at 3:30pm
Location: Austin Convention Center Room 8BC
As an artist, it is important to know how the industry plans on compensating you for your work, talent and time. This panel will continue the ongoing conversation about how artists get paid and who pays them with the new DIY roles created today. Education yourself on all the changes and better understand your role in the puzzle.
If there’s a panel you’ve been looking forward to or if you learn something killer at SXSW make sure to post a comment! To check out the full list of panels head here Don’t forget to follow @Sonicbids for updates on our trip to SXSW!
