Expert Music Career Advice For DIY Musicians
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4 Stupid-Simple Ways to Instantly Boost Fan Engagement on Social Media

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You’ve heard it over and over again: without a strong social media strategy, your music, your message, and everything you’ve worked so hard for is likely to go unnoticed. As much as that reality stings, once you accept it, you can begin working it to your advantage. After all, a strong social media presence is a must for attracting everyone from blogs to festivals to managers. Even your fans can’t become fully engaged if you’re only posting once a week or pushing sales more than personality.

So if you’re ready to do a deep dive into your social media and really go all-in on strategy and engagement, check out these five tips.

Recording, Honing Your Craft, mixing

Jul 24, 2017 06:00 AM

Dave Kusek

Improve Your Mix With These 3 Music Theory Tips

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This article originally appeared on the DIY Musician blog.

 

So your band is finally in the studio. You’ve been working hard in rehearsals to create great songs, and you know that your lyrics and melodies are strong. You finish your last rehearsal and feel like your band has a huge sound. You show up, set everything up, record your first song, listen back to it, and discover that the mix is falling flat. What do you do?

Performing, Honing Your Craft, voice

Jul 20, 2017 06:00 AM

Cari Cole

Struggling With Singing? Achieve Vocal Freedom in 5 Easy Steps

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A version of this article originally appeared on Cari Cole's Standing in the Spotlight blog.

 

Vocal freedom. It’s what all singers want. But how do you get it when your voice is stuck in your throat, wears out too quickly, or doesn’t respond the way you want? Are you stuck with the voice you have, or can it be improved?.

The latter. Your voice is an instrument. You just have to learn how to play it. It’s a sensitive and invisible instrument. You can’t buy it at the store. Its inner processes are tucked away. You can’t see it working. As a result, it’s tougher to navigate, tougher to control. The problem is so many singers think you’re dealt a deck, and that’s it. But there is soooo much you can do to improve your voice, it’s astonishing.

How to Get More Out of Articles Written About Your Band

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One of the toughest things you'll need to do in your musical career is attract the attention of people in the media. The problem is, they're inundated with requests all day, every day from publicists, managers, record labels, and even musicians themselves for quick write-ups and reviews of new music. A full-time writer may receive hundreds of emails a day, and most barely get around to opening a small percentage of those.

The chances of a new artist being highlighted by a publication of any sort are very slim, and that’s what makes every single bit of press that much more impressive (bad pun intended).

You Must Do These 5 Things Before Licensing Your Music

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You often read blogs about music licensing that touch upon the importance of what to include in your email pitch, how to find who to contact about a project, and even how to position your music for greater success in the world of licensing.

What often goes unsaid, however, are the small, yet important, details (known as micro-tasks) that make the difference between a migraine-inducing process and a money-generating one.