<iframe src="//www.googletagmanager.com/ns.html?id=GTM-TMFBBP" height="0" width="0" style="display:none;visibility:hidden"> Sonicbids Blog - Music Career Advice and Gigs
Expert Music Career Advice For DIY Musicians
4 Times You Shouldn't Take the Gig
The Number One Mistake Bands Make Right After Booking a Gig
The Ultimate EQ Cheat Sheet for Every Common Instrument
15 Reality Checks Young Artists Need to Hear

6 Videos That Make Up an Ideal Music-Video Rollout

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It might seem that when you have a new music video to share with fans, all there is to do is post it to YouTube and move on... but nothing could be further from the truth! We could talk for days about what you can do on social media to promote a clip that might have cost you a pretty penny to craft, but instead, I’d like to focus on what else you can do specifically on YouTube to get more out of your content and rack up views, all of which contribute to your bank account.

The Social Media Metrics That Matter in Music (And How to Boost Yours)

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Excerpts of this post originally appeared in Episode 25 of The Music-Preneur Mindset Podcast. 

 

On more than one occasion, a musician has asked at a music conference, “How do I get enough followers so that a label will listen to me?” Have you ever wondered the same?

All too often, we get a number in our head, such as, “I need 500,000 followers in order to grab the attention of a label,” and we focus so hard on that number that we lose track of what matters: the music and the fans who love and support the music.

Secrets for Digitally Advertising Around Your Next Tour

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This article originally appeared on TuneCore.

 

Depending on your personality type, digital advertising can seem like the simplest thing in the world or completely overwhelming. These days, the powers that be have made it incredibly easy to run ads across several areas of Facebook and Instagram simultaneously, and YouTube advertising is only a degree or two more complicated to set up. That being said, when you are allocating some of your already tight tour budget to advertising, do you just want to set something up and hope for the best? Or would you prefer to optimize the results you get for your dollars spent.

If you chose the latter, this article will attempt to provide you with some basic knowledge that should put you on the right track. To get started, let’s answer some questions that are probably going through your head as you start to contemplate your approach. 

4 Creative Ideas to Get Your Music Out There

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Promotion is so tough. I say this a lot, but I don’t like being salesy or promote-y. It feels fake and I’m not good at it. I mostly write and record songs, not put together “PR packages” (is that even a thing people say?).

So I did some brainstorming and came up with five creative ways we musicians can get our music out into the world. These are by no means completely original, but these are things I’ve tried and I’ve been happy with the results.

Infographic: Breaking Down Live Music Booking

Gig booking is the lifeblood of most musical careers. Sure, album sales are great, but these days most musicians make the lion's share of their cash from getting in front of paying customers. 

If you've gigged around at all, you probably know that the world of live music is way more complicated than it probably seems to outsiders. When you're dealing with everything from door deals to angry managers, things can get very confusing (and overwhelming) super quickly.