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5 Emerging Bands Who Are Killing It on Social Media Right Now (And How You Can Too)

Left: Shadow of Whales (Fox & Florals Media); Top right: Rivals (Matt Bender); Middle right: Jon Pattie (Mario Devón); Bottom right: Anja Kotar (Jani Ugrin)

Have you ever found yourself idly staring at your computer screen, trying to think of what to post next on social media but feeling completely stumped and, if you’re being honest, overwhelmed? So you think for a minute and say to yourself, “How did my favorite artist do it? How did they climb to the top?” 

The Social Media Metrics That Matter in Music (And How to Boost Yours)

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Excerpts of this post originally appeared in Episode 25 of The Music-Preneur Mindset Podcast. 

 

On more than one occasion, a musician has asked at a music conference, “How do I get enough followers so that a label will listen to me?” Have you ever wondered the same?

All too often, we get a number in our head, such as, “I need 500,000 followers in order to grab the attention of a label,” and we focus so hard on that number that we lose track of what matters: the music and the fans who love and support the music.

Secrets for Digitally Advertising Around Your Next Tour

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This article originally appeared on TuneCore.

 

Depending on your personality type, digital advertising can seem like the simplest thing in the world or completely overwhelming. These days, the powers that be have made it incredibly easy to run ads across several areas of Facebook and Instagram simultaneously, and YouTube advertising is only a degree or two more complicated to set up. That being said, when you are allocating some of your already tight tour budget to advertising, do you just want to set something up and hope for the best? Or would you prefer to optimize the results you get for your dollars spent.

If you chose the latter, this article will attempt to provide you with some basic knowledge that should put you on the right track. To get started, let’s answer some questions that are probably going through your head as you start to contemplate your approach. 

5 Ways To Repurpose Old Content Into Killer TBTs

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Many people see Throwback Thursdays, or as they’re known on social media, #TBT, as just another hashtag, but in reality, they can be a fantastic way to put more content out into the world which has probably been sitting unused or forgotten for a long time. In fact, if you decide to take part in the #TBT discussion on most weeks, you’ll find your worries about posting enough pictures and videos will be lessened.

But, what exactly should you share on Thursdays? The options are truly limitless, and you are held back by nothing more than your creativity. If you still need some help thinking of ideas, here are a few options that can work many times over.

How to Define and Find Your Ideal Fan as a Musician

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We can discuss how to build your income streams, or how to get more followers on Instagram, or even how to choose the right brand colors for your website, but none of that matters if you’re not clear on why you’re doing any of it in the first place.