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How to Get Selected as an Artist for SXSW 2017 (Last Chance to Apply!)

As the artist application deadline approaches in just a few days, there’s not much time left to apply for the 2017 SXSW Music Festival. As the music festival’s exclusive application platform for the tenth year in a row, Sonicbids has brought thousands of artists to Austin, including Royal Teeth, San Cisco, and Wild Cub. Last year, over 2,200 acts showcased for over 30,000 industry professionals, including almost 3,000 media representative and thousands of fans.

Do you know what it takes to get selected as a showcasing artist for SXSW 2017? Below are three tips from the experts.

6 Surprising Things You Probably Didn't Know About SXSW

Photo by Amanda Stronza

The SXSW Music Festival is a week of musical breakthroughs in the heart of Austin, TX. SXSW has been grown in quality, scope, and reputation every year since its launch in 1987 – with no sign of losing momentum anytime soon. With over 2,220 musical acts ranging from up-and-coming to legendary musicians, SXSW has hosted household names including Iggy Pop, Lady Gaga, and Dave Grohl.

Test your knowledge with these six surprising facts that you may not know about SXSW.

8 Reasons Why Every Band Should Play SXSW at Least Once

Image via

Although it's over half a year away, you should already be thinking about the 2017 SXSW Music Festival and SXSW Conference. As one of the largest music festivals of the year (over 30,000 attendees last year!), it should be on your radar as either the first or the next big festival you play. Last year, all kinds of artists  from small indie acts to huge names like Erykah Badu  performed, gained massive media exposure, and made lasting connections in the industry. And the festival only plans on getting bigger, so this is the time to take advantage of the discounted early application price of $35 before it ends on September 9, 2016.

Not quite sure what the fest is all about? Here are the top eight reasons why every band should play SXSW at least once!

SXSW 2017 Artist Applications Are Now Open! Here's How to Get on the Bill

Marina & the Diamonds performing at SXSW. (Photo by Ron Herrman)

sxsw, press, PR, Music Business 101

Mar 30, 2016 06:00 AM

Hugh McIntyre

Sonicbids at SXSW: Top Insights From Our DIY Music PR Panel on How to Pitch Your Band

Photo by Katie Garibaldi (via Instagram)

This year at SXSW, three Sonicbids blog contributors – Hugh McIntyre (that's me), Laura Goldfarb, and Amy Sciarretto – all spoke on the panel "DIY Music PR: The Secrets of Pitching Your Band," moderated by Sonicbids managing editor Lisa Occhino, which looked at how those just getting started in the music business can approach the media world appropriately and effectively. With both music journalists and publicists on the panel, there were plenty of perspectives, and all told it seemed like everybody in the room was able to take something away from the discussion.

The panel was recorded, and I've pulled a few of the top highlights from the many topics discussed during the hour-long session. If you didn’t make it to Austin earlier this month (or if you just happened to miss our panel), check out the recap below of the most important insights.