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The Argument For Pitching Smaller Blogs (And Leaving the Larger Ones for Later)

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Every musician dreams of being featured in the big, respected magazines and blogs, and surely even being mentioned can help your career. That’s a great dream, and there's no problem with having it, but it’s also good to be realistic at the same time. Remaining somewhat grounded while still having high aspirations can be the best way to get where you want to go.

You’re probably not going to want to hear this, but pitching some of the major outlets – whether it’s you doing the reaching out or a publicist you've hired – when it’s far too early in your career can not only be a waste of time, money, and effort, but it could actually be detrimental to your future prospects.

8 Things Artists Do That Drive Music Journalists Insane

Your actions could be making writers angry, and you wouldn’t like us when we’re angry. (Photo by Yiiğit Can via Wikimedia Commons / CC BY 4.0

Music journalists aren't angry people. Really, we aren't, but certain things artists have been known to do make us go from mild-mannered Bruce Banner to full-on Hulk smash. If you don’t want to feel the wrath of the Hulk, here are eight sins you’ll want to avoid.

5 Words and Phrases That Music Journalists Love Seeing in Pitch Emails

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Email has become something of a losing game for everyone involved these days. We all receive too many of them, and most of us send too many as well. It’s impossible to get to them all, no matter how much we’d all like to.

This statement is especially true for writers in almost any field, as we are inundated with messages day in and day out. Unfortunately, because of the pressures put on PR people, managers, record labels, and the like, most emails sent these days in the hopes of getting writers to notice a new talent go unanswered and ignored, as they aren’t the type that demand attention, or perhaps they aren’t appropriate.

You might be reading this looking for a surefire way to make everyone open and reply to your emails, but it just doesn’t exist. Sorry! However, I can tell you that there are certain words and phrases that will probably help in the quest to get your emails read. So as you’re writing pitches and crafting headlines, keep these suggestions in mind.

3 Rules for Approaching a Music Publicist That Artists Should Never Break

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You've likely seen the recently leaked texts between R&B star Chris Brown and his former publicist. The PR rep texted Brown, who's known for being quite a volatile artist, to compliment him on his new clothing line. That's a smart and standard move; it's always good to drop a client a personal note and express that sort of support. Yet, Breezy responded with a torrent of obscenities and insults, telling her not to reach out to him with empty words but to instead use her time to secure press confirmations on the clothing line.

It was as brutal as it was inappropriate. Talking to a co-worker or team member like that is inexcusable in any work situation; there are rules and basic etiquette. But let's put this concept in a more basic, up-and-coming artist context.

The 2 Versions of a Press Release Every Band Needs (Real Examples Included)

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Press releases can be difficult to get right, as it seems like everyone wants something different from the next person. Some people will say that what they’d received is annoyingly lengthy, while others complain there isn’t enough information available. I have been both of those people, and I’ve heard these complaints from other writers as well. So, what are you to do if you’re writing these materials on your own (or even if you have someone doing it for you)?

Here’s one suggestion: whatever press release you're sending out – be it for a single, an album, a tour, whatever it is – make sure you have two versions of it: one long, and one short.

So, what should each version actually look like?