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25 Quick and Easy Social Media Prompts to Post in a Pinch

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One of the things musicians dread the most is keeping up with social media. With so much cluttering up our newsfeeds, it can become very easy to feel overwhelmed by the amount of content and underwhelmed by the value of it all.

It’s also easy to fall down the rabbit hole of comparisons and fear-based-paralysis  you see another musician killing it online and you convince yourself you have nothing to say. Or you did, but someone else already said it, so why bother?

Any of this sound familiar?

5 Questions to Ask on Social Media That Will Increase Fan Engagement

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One of the most common responses I get from musicians when I ask them about the roadblocks they face on social media is, “I never know what to post!” What you may not realize is that a lot of the content can be provided by your fans and followers — all you have to do is prime your audience with a discussion topic.

Are You Assaulting Your Fans on Social Media? (Part One)

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It goes without saying: You shouldn’t assault your fans either physically or sexually, but there’s a more subtle way you may be assaulting your fans every single day, and you’re most likely not even aware you’re doing it.

5 Stellar Album Covers to Inspire Your 2018 Release

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Visuals can draw in a new listener, but your album artwork can be than a tool for catching eyes. Consider it also a supplement to the music that can strengthens fan engagement: It can be an overarching representation of the work, a means of offering clues for deeper understanding, or a jump-off point for exploring personal interpretations.

The five albums below are some of 2017's best, and each employs album artwork as an extension of the music. In attempting to decipher the meaning behind the visuals, we learn more about the work — and vice versa.

Here's the Best Time to Release Your Album in 2018

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Over the past few years, I’ve put together a month-by-month guide with the best time to release your album. It’s patently simple: which months would maximize your release and which would destroy it?

This year, I’m taking it a up a notch and giving you additional ideas of how you can maximize your release in a specific month or how to schedule based on your album’s specific subject matter or genre. There is one rule that stays the same: start planning your album release and reach out to media three months in advance. You should also release your album on Friday, which is the official release day of the week that was set by the industry in 2015.