<iframe src="//www.googletagmanager.com/ns.html?id=GTM-TMFBBP" height="0" width="0" style="display:none;visibility:hidden"> Sonicbids Blog - Music Career Advice and Gigs | Christopher DeArcangelis
Expert Music Career Advice For DIY Musicians
4 Times You Shouldn't Take the Gig
The Number One Mistake Bands Make Right After Booking a Gig
The Ultimate EQ Cheat Sheet for Every Common Instrument
15 Reality Checks Young Artists Need to Hear

5 Reasons Why Every Artist Should Release a Mixtape at Least Once

Image via Wikimedia Commons; used under Creative Commons

While definitely a mix but not necessarily one found on tape, a "mixtape" means many different things depending on its context. The best way to approach understanding a mixtape is to think about it in the sense of what it originally meant: a re-recording of different songs onto a physical tape medium, like cassettes or reel-to-reel tape, to give to a friend or collaborator. The compilation of songs or sounds can be any length. A mixtape is literally a mix of songs compiled together as a single piece.

How to Successfully Play in More Than One Band

Photo by Markus Hillgärtner via Wikimedia Commons; used under Creative Commons

The old folk expression "don’t put all your eggs in one basket" couldn’t be wiser advice for musicians looking for success. Whatever your position is in the music industry, you'll be doing yourself a huge favor by diversifying your activities and the people you work with.

There are many different reasons for this, but the biggest is because most musical projects have varying lifespans and time commitments. These fluctuations can result in periods of imbalance. You might be relentlessly pursuing your own musical vision without playing out, though you’d like to, or vice versa. You might be playing in an original band that isn’t making that much money or finding success just yet, though you’d like to make money playing music somehow. Instead of picking one thing or the other, the best solution is to get yourself involved in multiple musical projects.

But how can you pull this all off without an imbalance of commitment or effort? It turns out it isn’t much more different than being in only one band. With some careful planning and making an effort to follow through, you can successfully be in more than one band, filling your life with the music you want to play for the reasons you want.

5 Amazing Bands and Artists Who Never Got Their Due

Image via Wikimedia Commons

While the world is filled with unaccomplished and unsuccessful musicians and always has been, there were many, many more of them during the record industry’s heyday. Bands could get a record deal and, at the very least, get their music professionally recorded and distributed. While this allowed for some fantastic music to get made, for whatever reason, these artists weren’t very successful. Thanks to the internet, we can revisit their music with 20/20 vision and appreciate it differently. While these excellent musicians never got their due in their time, take just one listen to any one of these tracks, and you may find yourself hooked.

5 Things You Didn’t Know About Being on an Indie Record Label

Photo by Johnny Magnusson via freestockphotos.biz

When people usually think of record labels, they think of the big time. When people think of underground labels, they think of people putting out records in their bedrooms. Somewhere between these two points is the "indie" record label.

While not quite the big time, an indie record label usually has the money and experience to give its artists support they can't find on their own. This support usually takes the shape of the basic needs for a band: releasing music on physical and digital formats, promotion and advertising on some level, and access to bigger and better shows. Bands can be offered record deals without signing constraining paperwork, and release their music into the world with little money up front. Without much technical skill, bands can release their music professionally and even get distribution around the country (depending on the indie label’s hustle). This is a great thing for bands that are getting too big for self-releases, but are still building a following or have yet to go national with their touring and general reach.

5 Old-School Marketing Tricks for Your Next Show That Still Work

Photo by Philip Kromer via flickr.com; used under Creative Commons

Think you’re doing everything you need to do for your next show by creating a Facebook event invite? Close your laptop and think again. While the internet is a powerful tool for promoting your band, traditional marketing tricks for promoting your shows still work wonders, especially for creating real fans with a real interest in your music.

It’s not really that surprising. You probably know from experience that while the digital world can be immersive, providing easy access to a wide range of popular and obscure bands, a face-to-face meeting or interesting, creative flyer is infinitely more memorable than a spammy message from a seemingly random band.

Besides getting over obvious issues like being open to meeting new people, talking articulately without sounding like you’re selling something, and being creative with your propositions, it can be a challenge to come up with interesting ways to promote outside of the internet. Lucky for you, here are five old-school marketing tricks to inspire you for your next show: