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This One Thing Could Burn Bridges to Influential Spotify Curators

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Spotify playlists are quickly becoming a major conduit to rack up streams, gain fans and followers, and get discovered. While there are endless amounts of organic, user-built playlists, there are also tastemaking, curated playlists with millions of followers.

How do you approach those curators and land a coveted spot on a popular playlist? Before you take the first step, know that not every curator will have the most positive feedback, and scoring a placement might be a bit harder than you think. Here's a bit of advice when courting influencers who build Spotify playlists.

4 Targeted Spotify Playlist Ideas Your Fans Will Love

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Getting on spotify playlists is one of the best ways for bands to promote their music. It can also be a bit of an uphill battle to simply get a Spotify curator to add you to a playlist. You need to demonstrate you have a following on Spotify and social media and that there's interest in your music and a general buzz around you to attract these influencers.

Before You Launch Your Band's Website, Do These 5 Things

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Your website is the ultimate statement of your personal brand. It’s the home base for all of your music, media, contact info, latest news, and (hopefully) access to sign up to your newsletter.

While many musicians stress out over every detail of an impending music release, many fail to take the same precautions when it comes to their websites. Cutting corners and launching a website without much forethought can lead to a costly trail of redesigns, relaunches, and "under construction” notices.

Want to Catch the Eye of Spotify Curators? Build Your Own Playlist

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You want to get on a great spotify playlist, right? The only problem is that you only have a couple dozen followers on Spotify, your songs have the infamous “<1000” stream tracker next to them, and you don’t have Spotify-curator contacts who will give you the time of day.

Starting to feel defeated? The good news is that Spotify offers a lot of music promotion options that are all within your grasp to increase your followers and start gaining the attention of Spotify curators.

Just How Prevalent Is Music Piracy in the Age of Streaming?

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A version of this article originally appeared on Haulix.

 

Haulix is in the business of fighting piracy. The company was founded to reduce promotional costs for labels and artists while also ensuring unreleased music does not leak online. This was long before streaming came into existence (2008), but with each passing year since streaming came of age with services like Spotify and Apple Music, people continue to ask if piracy is really still an issue.